People who are willing to drink the Baijiu have never changed, but they have been looking for a good and safe baijiu.
But in the past, the return of people pursuing brand and packaging has given more local wineries and even some wineries an opportunity.
Therefore, marketing experts who know how to cater to the market have created a concept: pure grain wine, also known as grain wine. The production conditions are not afraid of simplicity and lack of qualification. Anyway, the simpler the better, which makes you feel that we are simple and our grain is good. Don't you worry about bottled wine? Look at our eldest sister who makes wine. Can I deceive you?
Therefore, many people who love wine do not hesitate to go to the mountains and countryside to pursue the so-called pure grain wine. Unexpectedly, this is from one extreme to another.
Pure grain wine is a clever pseudo concept, which belongs to marketing hypnosis. It equates grain and wine. Good grain is the premise of good wine, but it is not inevitable. The most important two words are omitted: technology.
For example, you raise pigs with the best piglets, but you feed pigs with feed additives and sell them in three months. Is this pork delicious?
What's more terrible than raising pigs is that the brewing process is a complex bioengineering, which will produce methanol, fusel oil, heavy metals, etc. without excellent brewing technology, clean and hygienic production environment and brewing equipment, the pure grain wine produced in this way is not as reassuring as pure edible alcohol!
After the trend of pure grain wine, the concept of solid wine began to appear. It can be said that although the concept of solid wine is castrated, it is a return from Baijiu to reason, and it is a signal for Baijiu enthusiasts to explore the craft.
The so-called solid state method is different from liquid method. Liquid method is a simple way of producing Baijiu in the late 50s of last century to alleviate the shortage of food. In fact, it is to make alcohol. Many people think that this kind of wine making equipment can see the wine flow with their own eyes is good pure grain wine. Therefore, some wineries still use the liquid method to brew the so-called pure grain wine, and distill the wine by simply fermenting the grain with saccharifying enzyme, so as to forget the quality of the wine... At this time, some manufacturers began to hype the solid method, which starts from steaming grain, The circulation form from fermentation to distillation is solid, also called dry material, which makes people feel taller and more "pure" than the liquid method.
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